POWERFUL NEW PSA DEPICTS UNANSWERED CALLS AT PULSE NIGHTCLUB, DEMANDS ACTION FROM POLITICIANS | Brady Campaign to Prevent Gun Violence

POWERFUL NEW PSA DEPICTS UNANSWERED CALLS AT PULSE NIGHTCLUB, DEMANDS ACTION FROM POLITICIANS

Brady Campaign to Prevent Gun Violence
For Immediate Release
Contact: Brendan Kelly, bkelly [at] bradymail [dot] org
Phone: 724-612-3453

POWERFUL NEW PSA DEPICTS UNANSWERED CALLS AT PULSE NIGHTCLUB, DEMANDS ACTION FROM POLITICIANS

Nearly fifty thousand people are calling on Sunday's debate moderators to ask about gun violence prevention

WASHINGTON - A stirring new PSA from the Brady Campaign to Prevent Gun Violence and creative firm Brand-Aid takes viewers "inside" Orlando's Pulse nightclub following the shooting that killed 49 people. The ad, based on eyewitness accounts from first responders in the aftermath of the shooting, depicts cell phones ringing to no answer, strewn across bullet-ridden floors and tables. Following the actual shooting, as investigators picked through the carnage and evacuated the wounded, they were overwhelmed by the constant ringing of phone calls that would never be answered.

The ad's release comes just two days before the second presidential debate. Nearly 50,000 people have joined Angel Colon, a survivor of the Pulse shooting, to demand debate moderators ask the candidates: 'Would you support requiring criminal background checks for all gun sales?' Moderators have agreed to consider questions sourced from the Open Debate Coalition's online poll. The Brady background check question currently leads by thousands of votes. Dan Gross, President of the Brady Campaign, said, "49 precious people went out that June night to celebrate and dance with the friends they loved, but never came home. This PSA is a powerful and haunting reminder that gun violence isn't just about statistics. It's about real lives that are lost every day and it's about the fundamental responsibility our elected leaders have to make this the safer nation we all want and deserve.

"The moderators of Sunday's debate have an obligation to address the issue of gun violence and provoke a discussion about solutions, like expanding Brady background checks – a solution supported by nine out of ten Americans.

"Americans have had ENOUGH. Enough excuses. Enough politics. Enough of the easy access to guns by people who we all agree shouldn't have them. And enough of living in the grips of an epidemic that claims 90 more lives every single day.

"Thank you to our friends at Brand-Aid for so generously giving their extraordinary passion, talent, and time to this project in support of Brady's goal to #DisarmHate. We are confident their powerful ad will inspire even more Americans and politicians to "answer the call" and DO SOMETHING to stop gun violence in America."

Yesterday, the Brady Campaign released a video of Orlando shooting survivor Angel Colon calling on debate moderators Anderson Cooper and Martha Raddatz to ask both candidate what they will do as president to keep guns out of dangerous hands.


The mission of the Brady organization and its Million Mom March is to create a safer America by cutting gun deaths in half by 2025. For more insight on gun violence prevention, follow us on Facebook and Twitter @BradyBuzz.

About Us: The Brady Campaign and Center, united with the Million Mom March, is a national network of over 90 grassroots chapter affiliates mobilized to prevent gun violence at the community level. The network has played a vital role in expanding Brady background checks in the six states that have passed legislation since the shooting in Newtown, Connecticut and produced the largest national protest of gun violence in U.S. history - The Million Mom March, Mother's Day 2000.